Vetements led by Demna Gvasalia and supported by the vision of stylist Lotta Volkova opens a new social chapter with a super provocative platform. The private Instagram account that has definitively opened its doors is called @vetements_uncensored. In the past, the brand has run into problems related to censorship, routinely republishing user content including pushy, kinky and provocative images. The brand new account is ready to create a red light schedule by inviting the people of Instagram to send explicit images in private. A real challenge to censorship, which also fights against the representation of nipples. An extremely delicate issue in relation to the rigidity of social networks and for the sharing of sensitive content.
"What you are about to witness will disturb you. It may even shock you. There is a dark side of humanity that censorship will not show you ... but we will" says the bio of the new Instagram profile prohibited to minors under 18 years signed Vetements.
In a week the new account has reached almost 60K followers and the following requests would seem momentarily frozen. We are waiting to discover news and bursting images from the new @vetements_uncensored account.