When it comes to beauty, we are in the midst of a big, big bang. Celebrities everywhere are filing trademarks as they prepare to launch their eponymous cosmetics lines, while household names like MAC and NARS are collaborating away with the likes of bloggers and luxury fashion brands.
So it's no surprise that Lancôme is doing the same, announcing an exciting new partnership with Proenza Schouler launching this fall.
“Lancôme has always represented the epitome of luxury beauty products," Proenza Schouler designers Jack McCollough and Lazaro Hernandez said of the partnership. "So it is like a dream come true to be able to collaborate with such an iconic and historic brand.”
The range will include lipsticks, eyeshadow palettes, nail polishes and more, in packaging inspired by geometric design and bright color à la Carmen Herrera and Ellsworth Kelly.
A dream come true, indeed.