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The new Dior Men campaign is inspired by Ghanaian artist Amoako Boafo

Dior has revealed images from the advertising campaign for the new spring-summer 2021 Men collection.

Creative Director Kim Jones continues to draw inspiration from the work of contemporary Ghana-based artist Amoako Boafo, whom he met at Art Basel in Miami. Therefore, photographer Rafael Pavarotti shot models against bright backgrounds that refer to his palette.

 

“The vibrant colors of this campaign perfectly reflect the powerful energy of the Spring / Summer 2021 collection. This is a true celebration of Amoaco Boafo's creativity,” Jones said in a statement.

 

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