Since 1998, Chopard has formed a glittering duo with the Cannes International Film Festival to which it serves as official partner. In addition to crafting the legendary Palme d’or in its workshops along with all the trophies to be distributed at the closing prize-giving ceremony, and adorning the stars for the traditional “Montée des Marches” ritual thanks to the magnificent Red Carpet Collection, the Maison also awards rising talents with the Trophée Chopard as well as organising unforgettable annual parties. This year, Chopard is once again, set to dazzle and while bringing its own inimitable sparkle to the legendary Croisette.
Over the past few decades, Chopard has expressed the quintessence of glamour through the creation of unique Haute Joaillerie items adorning the greatest film stars. Charlize Theron, Cate Blanchett, Julianne Moore, Sharon Stone, Gwyneth Paltrow, Hilary Swank, Marion Cotillard, Léa Seydoux, Penelope Cruz, Scarlett Johansson, Lupita Nyong’o, Freida Pinto, Fan Bing Bing, Zhang Ziyi, Isabelle Huppert, Catherine Deneuve and Jane Fonda, to mention but a few, have all dazzled on the red carpet wearing Haute Joaillerie treasures crafted by Chopard.
Certain images remain etched in collective memory. Many will notably recall Angelina Jolie in 2007, resplendent on the red carpet in a yellow gown enhanced with daffodil diamonds. And how could one forget the natural and disarming beauty of Julia Roberts, on her first appearance at the 2016 Cannes Festival, strolling around barefoot with her decolletage illuminated by a necklace set with a magnificent emeralds?
During the weeks that precede the Cannes International Film Festival, Chopard workshops are bringing to life a splendid Haute Joaillerie collection designed by Caroline Scheufele. An anthem to femininity and beauty, the Red Carpet Collection creations adorn the greatest actresses on the red carpet, making Chopard, the true Red Carpet jeweller and an inescapable lodestar when it comes to glamour.
Every year since 2007, Caroline Scheufele has designed an Haute Joaillerie collection involving the extraordinary challenge of releasing a number of creations equivalent to the edition number of the Festival. A great lover of Nature, Caroline Scheufele has chosen this subject as the main theme for the 2020 Red Carpet Collection. The first creations provide a foretaste of the 73 models that will compose this precious “jewellery casket” inspired by natural enchantment.
Chopard is thus exclusively revealing the first creations stemming from the brilliant talent deployed in its workshops: an “Owl” jewellery watch featuring two dials surrounded by multicoloured sapphires forming the eyes of the nocturnal creature; a pair of “Orchids” earrings featuring incredibly natural-looking sapphire petals and tsavorite buds; “Gingko” earrings and ring composed of pear-shaped emeralds, tsavorites and yellow sapphires in shades evoking the foliage of this majestic tree; as well as a series of “Polar bear” and “Seal” diamond rings.
Photo: courtesy of Chopard