Fashion Week

Jacquemus Spring/Summer 2021

A surprise fashion show in wheat fields from Jacquemus!
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Simon Porte Jacquemus, a young designer who continued to work from home during the quarantine period and took campaign shots on FaceTime with names like Bella Hadid, apparently has missed both fashion shows and travels .... His latest show was a successful representation of the new generation of Spring/Summer 2021 fashion shows, which took place in a wheat field an hour's drive from Paris.

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100 lucky spectators had the chance to see the fashion show, which took place on a 600 meter long podium in Vexin National Park. While the seating plan, carried out by respecting the social distancing rules, created a magical atmosphere, the L'Amour collection' received great acclaim. During the epidemic, the designer, who spent most of his time with his grandmother in Provence, was inspired by the local values of the region. Miro's poems, Provençal ceramic works, cherry trees, nostalgic hand-knitted tablecloths are among these sources of inspiration. The colour palette, dominated by white, blue and earthy tones, harmonised perfectly with the wheat fields.


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