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Versace Releases the Longest-Ever Ad Campaign Image

Can you spot all your favourite models?
Reading time 2 minutes

Versace is no stranger to excess. Just take the brand's Fall/Winter 2018 collection, for example, which was a bold riot of primary colours, pop art prints and so much tartan-on-tartan that would have left Cher Horowitz totally buggin'.

It was only natural to expect that the Milanese fashion house ups its game for the collection's accompanying campaign — and it certainly didn't disappoint. Lo and behold, Versace has just released the "longest-ever advertising image" for a campaign. Shot by Steven Meisel, the campaign features the Versace Clan in full-strength, lined up side by side like a gang you don't want to mess with.

The extensive cast of models — 54 in total — includes a diverse mix of new faces and supermodels. There's a Hadid sister on either end of the image; in between them are Kaia Gerber, Imaan Hammam, Fei Fei Sun and Adut Akech, who stands at the centre of it all. Check out the campaign image in its entirety below (trust us, you're going to want to zoom in):

Bonus: the brand has also published a video teaching those who, somehow, still don't know how exactly to pronounce "Versace". Donatella Versace herself makes an appearance, which is only fitting considering that she'd noted the common mispronunciation of her surname in her endlessly quotable 73 Questions with Vogue video. Watch the pronunciation tutorial below:

It's Versace not Versachee



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