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5 tips to distinguish cosmetic originals from counterfeits

In spite of the ever-increasing fight against counterfeiting, the volume of beauty fakes is growing enormously every year and is actively penetrating both the shops of reputable dealers and social networking platforms.
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And it's not just a matter of the shadow economy or ethics. Cosmetic products made from the unknown ingredients where, under what conditions, and from what origins can seriously harm not only the beauty of your skin or hair, but also your health, so be alert and pay attention to these details.

 

RELY ON SELLER RELIABILITY

Do not buy cosmetics at uncertain points of sale: markets, kiosks, or unreliable shops. Buy online only from official manufacturer websites or from well known and trusted distributors. Take a critical look at the products and websites that you promote on social networks. It is said that about 50% of cosmetics sales are made through Facebook and Instagram, so be very careful when buying cosmetics through social networks.

 

DON'T FEEL SUPERGER PRICE

Don't be overjoyed at suddenly finding a much cheaper alternative to a luxury product. Prices may vary slightly between different cosmetics stores, but the huge price difference is a clear warning against counterfeiting. The saying goes perfectly - if it looks too good to be true, it probably isn't true.

ASSESS THE PACKAGE

Counterfeits usually come in much inferior packaging. They are often leaky, poorly sealed, sometimes even completely different from the original ones. They often include the wrong product volume, barcode, or expiration date.

READ THE NOTES CAREFULLY

Don't hurry to buy the product without reading the labels on the packaging. Check for errors, use the original trademark font (usually the notes on the counterfeit are thinner and blurry), correct brand, product, color, hue name, even spacing, correct brand logo, and so on.

 

TRY IT

If a product is suspicious, don't be afraid to try it. Pause, check for pigmentation and texture. Fakes tend to be less pigmented, lighter in texture, unusual in smell or color.

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