The man signed Fendi

Garden tools, picnic baskets and a rediscovered relationship with nature
Reading time 2 minutes

In the sun, in the park of the Villa Reale in Milan, you can't miss a straw hat, a wool picnic blanket and charm-bottle openers in the shape of gardening tools. For the Men's Collection Spring / Summer 2020, Silvia Venturini Fendi brings the Fendi man to the open air, for a moment of immersive meditation with nature and its creations. A real speed and digital detox. In a set of sartorial uniforms, the earth tones come out: green, sand and brown, which color light garments in natural materials such as silk, cotton, wool, cashmere, leather, suéde and a touch of denim. Workwear becomes chic, with slits and openings on large volumes and perforated garments, with large removable and functional pockets. The overalls, the one-piece overalls, overcoats, anoraks and flared trench coats, cargo pants, long polo shirts and of course formal suits, also in black version, are introduced. A cut-out motif is born, which is found in the finest wool or cotton sweaters, as well as in the leather of the accessories that design mesh or grid patterns. The art of artisanal perforation deconstructs straw, leather, knitwear and fur. The collection also marks an important chapter, introducing a prestigious collaboration, the one between Silvia Venturini Fendi and director Luca Guadagnino. The creative director of the maison had already been executive producer of Io sono amore and Suspiri a, and chose to make use of Guadagnino not only from the stylistic point of view, but also for the choice of the location, the casting of the show and the soundtrack signed by Ryuichi Sakamoto. And between one pause and another, on the set of Suspiria , the director has digitally recreated a series of overlapping multicolored lines, an abstract mix of chess and stripes. Guadagnino's prints are called "Botanics for FENDI" and appear on soft sartorial garments in cotton, capacious nylon tote bags with drawstring, waterproof organza coats and kimono shapes, and Peekaboo on the net. The prints evoke the memories of childhood in Ethiopia by the director and enchant thanks to a floral-ethnic flair. The collection is completed by key bag models, such as the Baguette and the Peekaboo , icons of the Maison, made in different versions and with exotic leathers, woven raffia, or the inevitable Selleria leather. The reference to the world of gardening also ends with the rubber-tipped sneakers made in collaboration with the historic Japanese brand Moonstar, famous for the ka-ryu technique, the artisan vulcanization of rubber. Oudooor spirit therefore, not to forget the link with the environment, the beauty of nature, in a dimension far, at least for a while, from the virtual madness.


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